A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. The following just a few answer why you need to protect your brand:
Trademark registration of your mark gives everyone constructive notice of one’s ownership. In my view, this most likely of, if not the most compelling reason for registering your mark. With notice, a any such doing a browse an identical or similar mark as yours will realize that you already own the mark, but is therefore put on notice that its use of much the same or similar mark to yours may result in trademark infringement. 3rd party is put on notice to locate a new and different mark. With such notice, registering your mark prevents a conflict in the.
Social media is a fabulous resource for many businesses. Customers search for brand names on every tinnitus is created social media sites including Facebook, Twitter, and Pinterest. Each social websites venue has policies there to repel improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on social bookmarking for financial gain, for example, is not uncommon. Such improper practices can set off the venue suspending the wrongdoer’s social media account. See the venue’s policies for info. However, I located that a person complain the social media site of this wrongdoing and claim that another is definitely your brand without permission, the social sites administrator responds with a request of proof of ownership of the subject logo. A trademark renewal fees in India Online registration gives compelling proof of brand ownership.
Registering your mark shows a deal with your brand name and shows your customers that responsibility. The goodwill that can be developed through such commitment is invaluable to a business.
Cybersquatters register domain names that are identical or much other parties’ trademarks or known brands with the one purpose of promoting them (to the rightful owner) high value. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner to file a lawsuit and collect damages from individuals who register a site name that is identical or similar for your own trademark.
Trademark registration can continue for as long as you continue while using mark in commerce. There are some companies that have registered trademarks that happen to be over a century old.
Trademark registration may ‘t be for every business. However, there a variety of compelling benefits of protecting your brand since you protect any other business asset. A trademark is your business’ brand, its identifier. Protect it with trademark registration.